Effect of Pistachio on the Economic Growth of Sirjan
October 17- The city of Sirjan is located in the southwest of Kerman province; and is the second largest city of that province. Since it is located on the cross way that connects the four southern provinces; this city is distinguished from the other southern cities of the country. These issues have effected the economic growth of Sirjan.
In history, the ancientness of Sirjan refers to the Achaemenid; and since that period and the last two centuries, the mass cultivation of pistachio has been one of the most important economic scales of Sirjan; and old pistachio trees verify this argument.
The pleasant taste – wonderful flavor – beautiful , emerald color – and its certified health; distinguishes the Sirjan pistachio from other areas in Iran, that grow pistachio. All these advantages are approved by the experts and specialists of the pistachio business, all around the world.
The pistachio cultivation area in Sirjan is more than one hundred thousand hectares ( 100,000 ); sixty thousand hectares ( 60,000 ) are fructiferous and forty thousand hectares ( 40,000 ) are young trees, that will be fruitful within the next years.
At present, Sirjan produces over fifty thousand tons ( 50,000 ) annually; and has the second rank in the country, regarding production of pistachio. Existence of mechanized terminals for harvesting pistachio, either public or private, has resulted in supply of a hygienic product, in accordance with worldwide standards, to the market.
Existence of young gardens – proper irrigation – suitable attention – desirable climate – hygienic harvesting – adequate maintenance and storage are among the effective elements, resulting in low contamination, specially afla-toxin.
All these elements, create a suitable ground for entrance of Sirjan pistachio, in to the international pistachio business.
Iran pistachio is one of the best pistachios in the world. Naturally this situation causes that Iran gain considerable success and progress in different processes of sowing, fostering and harvesting of pistachio.
Learn More
If you would like to learn more about Pistachio in Iran, visit Sirjan Adel Pistachio Web site: www.sirjanadelpistachio.com
About Sirjan Adel Pistachio
Adel Pistachio is one of the most famous pioneers in producing and exporting pistachios in Iran. The company uses modern equipments and expert leaders and labors in its production processes. The company produces the wide variety types and forms of pistachios such as Round, Long, Kernel, Closed etc. company’s products are soled in domestic and international markets. You can see some pictures of products in Photo Gallery section.The international standards in hygiene are the major consideration throughout the production process, and because of these attentions, company can produce qualified and also low cost in price pistachios and exports them all over the world even in the East Asian countries.
© 2008 Mahdi Roudaki and Sirjan Adel Pistachio. Authorization to post is granted, with the stipulation that Mahdi Roudaki is credited as sole source. Linking to other sites from this article is strictly prohibited, with the exception of herein imbedded links.
Digital Signage: Economic Growth May Be Closer Than You Think
Guess which business segment of the U.S. economy is expected to grow 33 percent this year? No, it’s not homebuilding, automakers or purveyors of credit-default swaps. It is the digital signage business, which will experience part of this growth at the expense of other media.
A study released last month from noted research firm ABI Research made the surprising forecast. Even after factoring in the ongoing recession, the “Digital Signage Market Analysis” study foresees the U.S. digital signage market, which includes hardware, software, installation and maintenance, growing by a third.
According to an ABI Research industry analyst, one main reason for the growth is that traditional advertising media are losing their appeal. Possibly unknown only to digital signage newbie’s, digital signage offers something traditional advertising media can’t: the ability to reach buyers with dynamic messaging at the point of sale. When shoppers are in a store, evaluating which brand to buy, digital signage has the chance to snatch a bit of mindshare at the precise moment a buying decision is being made. Radio, TV, newspapers, magazines and even the Internet cannot make that claim.
Another recent report released by SNL Kagan backs up the argument that traditional advertising is losing its appeal. According to SNL Kagan, which has produced annual reports forecasting broadcast industry revenue for the past 20 years, local and national TV spot advertising revenue declined in 2008 by about 7 percent. That decline has continued this year, and the firm projects revenue from television ads dropping about 16 percent in 2009. While the recession is responsible for much of this decline, the changing media consumption patterns of the public also seems to be having an effect. In fact, the SNL Kagan analyst responsible for the report advises broadcasters looking to weather the storm to cut expenses and develop alternate digital platforms –presumably to win back audience drifting away to new media. As that drift accelerates, advertisers seek new ways to reach an audience, and digital signage appears to be benefiting from that desire.
The ABI Research study also credits improvements in the appearance of displays, declining prices for electronics, lower-cost digital storage and the inclusion of interactive technology as factors contributing to its rather rosy forecast.
To be sure, digital signage exists in the broader economy, and the depth of the decline there will impact its growth. ABI Research acknowledges as much, but it seems at this point that the effect of the broader economy is more akin to slowing a speeding locomotive than pulling the emergency stop cord.
Even during this general economic recession, jumping aboard the digital signage express makes sense, especially for marketers and advertisers who wish to position themselves to take full advantage of the recovery to come. While doing so might seem counterintuitive to those looking to cut expenses, the truth is companies are continuing to advertise during this recession. Choosing to reallocate some of those existing ad dollars to digital signage not only provides an attractive alternative for those who have grown weary of advertising in traditional electronic media but also gives those advertisers a strong presence at the point of sale when shoppers one day return in droves to the stores.
Digital Signage: Economic Growth May Be Closer Than You Think
Guess which business segment of the U.S. economy is expected to grow 33 percent this year? No, it’s not homebuilding, automakers or purveyors of credit-default swaps. It is the digital signage business, which will experience part of this growth at the expense of other media.
A study released last month from noted research firm ABI Research made the surprising forecast. Even after factoring in the ongoing recession, the “Digital Signage Market Analysis” study foresees the U.S. digital signage market, which includes hardware, software, installation and maintenance, growing by a third.
According to an ABI Research industry analyst, one main reason for the growth is that traditional advertising media are losing their appeal. Possibly unknown only to digital signage newbie’s, digital signage offers something traditional advertising media can’t: the ability to reach buyers with dynamic messaging at the point of sale. When shoppers are in a store, evaluating which brand to buy, digital signage has the chance to snatch a bit of mindshare at the precise moment a buying decision is being made. Radio, TV, newspapers, magazines and even the Internet cannot make that claim.
Another recent report released by SNL Kagan backs up the argument that traditional advertising is losing its appeal. According to SNL Kagan, which has produced annual reports forecasting broadcast industry revenue for the past 20 years, local and national TV spot advertising revenue declined in 2008 by about 7 percent. That decline has continued this year, and the firm projects revenue from television ads dropping about 16 percent in 2009. While the recession is responsible for much of this decline, the changing media consumption patterns of the public also seems to be having an effect. In fact, the SNL Kagan analyst responsible for the report advises broadcasters looking to weather the storm to cut expenses and develop alternate digital platforms –presumably to win back audience drifting away to new media. As that drift accelerates, advertisers seek new ways to reach an audience, and digital signage appears to be benefiting from that desire.
The ABI Research study also credits improvements in the appearance of displays, declining prices for electronics, lower-cost digital storage and the inclusion of interactive technology as factors contributing to its rather rosy forecast.
To be sure, digital signage exists in the broader economy, and the depth of the decline there will impact its growth. ABI Research acknowledges as much, but it seems at this point that the effect of the broader economy is more akin to slowing a speeding locomotive than pulling the emergency stop cord.
Even during this general economic recession, jumping aboard the digital signage express makes sense, especially for marketers and advertisers who wish to position themselves to take full advantage of the recovery to come. While doing so might seem counterintuitive to those looking to cut expenses, the truth is companies are continuing to advertise during this recession. Choosing to reallocate some of those existing ad dollars to digital signage not only provides an attractive alternative for those who have grown weary of advertising in traditional electronic media but also gives those advertisers a strong presence at the point of sale when shoppers one day return in droves to the stores.




